E*Trade Announces Accessibility Initiative

NEW YORK, JUNE 21, 2016 – E*TRADE Financial Corporation (NASDAQ:ETFC) today announced an initiative to enhance its website, mobile applications, and desktop trading and investing platforms to make them more accessible for customers with disabilities. E*TRADE worked with representatives of the blind community to enhance its platforms for traders and investors with visual impairments: Having full access to financial investing tools is important for everyone. I’m happy that E*TRADE will make its web and mobile platforms more accessible, particularly for people who are blind or partially sighted, when it comes to all aspects of trading and investing.Pratik Patel, long-time E*TRADE customer who is blind Read more…

E*Trade Digital Accessibility Settlement Agreement

The settlement agreement posted here details E*Trade’s commitment to improving the accessibility and usability of its website, mobile application and online trading platform for customers who are blind. The agreement was reached in Structured Negotiation; no lawsuit was needed or filed. The Law Office of Lainey Feingold and Linda Dardarian, of the Oakland civil rights firm Goldstein, Borgen, Dardarian and Ho represented Pratik Patel and Victor Tsaran, two E*Trade customers, in the negotiation. E*Trade will be using the Web Content Accessibility Guidelines 2.0, Level AA as its accessibility standard. The agreement identifies the International Standards Organization (ISO) 14289, also known as PDF/UA (PDF/Universal Accessibility) standard as the standard for PDF accessibility. Read more…